JoRoan Lazaro

Moncler Global Campaign 2021

Moncler Global Campaign 2021: Times Square + Shibuya

Moncler Global Campaign: MONDOGENIUS

Google CES 204: "Do More With Android"

Google CES 2024: 18,000 sq ft. 4-buildings.

Google CES 2024 "Do More with Android"

NBCU Peacock Version 1.0. Concept to launch. Product design 2020-2021.

NBCU Peacock Version 1.0 Product Design (TV, Web, iPad, iPhone)

P&G Global Beauty. 3D Immersive World (CES 2022)

P&G Global Beauty. 3D immersive World (CES 2022)

P&G Global Beauty CES 2022

P&G Beauty. WebGL Immersive World (CES 2022)

Maserati Grecale Launch 2022

Maserati Grecale "Car Reveal" Launch Film 2022

Marc Jacobs e-commerce. Complete site redesign 2019

Marc Jacobs. Complete site redesign 2019

Marc Jacobs complete site redesign 2019

Samsung Mobile. TouchWiz OS product design.

IBM.com

IBM.com/Cognitive Personalized content using Watson AI

Electronic Arts Origin

GEICO App product design (The Martin Agency)

Second Life (Creative Director, 2008-2010)

America Online 1996-2001, Client Software Design

Microsoft Surface

Samsung.com/USA

Samsung Mobile Campaigns

Creative Leadership • Product Design • Emerging Technology •

Brand Communications/Advertising • Experiential

Product Design

NBCUniversal Peacock Version 1.0 streaming video platform design (2019-2020) • Early VR (Second Life 2008-2010) • Internet 1.0 online services and client software (America Online 1996-2001) • Mobile OS/interface (Samsung Touchwiz) • Games-as-a-service platform design (Electronic Arts Origin) • Pre-iphone mobile startup (kajeet).

Experiential + Interactive Demos

Google CES 2024: concept to architectural/spatial design to interactive demos. 18,000 square feet. 15 interactive Android demos.

Agencies

Executive Creative Director: AKQA, BBH, Havas, Jam3, Media.Monks (Experience.Monks)

VP Product Design: Elephant

Creative Director: CP+B, The Martin Agency, R/GA, The Barbarian Group

Bio

A creative leader with 20+ years of experience built on a foundation in Product Design for emerging technologies.

And then a pivot into advertising campaigns at the world's best agencies.

Why?

Higher velocity! Dramatically faster rate-of-learning. Agencies sprint much faster than big orgs — aggregating new insights and deploying them in ways that build value. Complex problem solving, critical thinking & creativity — all at-speed and on-demand.

• Loves building teams, mentoring and helping people stretch, grow and succeed.

• Gets things done while balancing velocity and quality. Knows how to get to great.

• Raises the level of craft. Has great taste.

• Never stopped being curious. Always looking to get better.

• Pretty darn good at working cross-functionally and across groups and disciplines.

For a complete portfolio with cases studies, please reach out: JoRoan at gmail dot com

Google CES 2024 Experience